PUMP vs FOMO: Can Signing $40M TRUMP Trader Kimchi Help Pump.fun Win the Launchpad War?

Pump.fun signed Solana trader Kimchi as a creative partner on Tuesday, October 20, the same day the meme coin launchpad’s app started selling Rolex prize packs, as it tries to pull retail users from rival trading app Fomo. The pump crypto playbook used to be cheap tokens and fast launches. Now it’s a celebrity and a watch. The PUMP price , the platform’s token, is up 9.16% in 24 hours to $0.004801, with $189.6 million traded. So is Pump.fun buying its way back to the top, or just buying headlines? Kimchi is the first person to truly cross the chasm between crypto and pop culture; the first ever example of a trader becoming a celebrity.

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