Survey Finds 52% of Gen Z Investors Shifted Investing Money to Sports Bets

More than half of Gen Z respondents in a U.S. investor poll said they redirected money intended for investing to sports bets, while 26% described betting as part of their long-term financial strategy. An online poll of 1,000 U.S. retail investors ran from March 27 to April 3, 2026. Gen Z, millennials, Gen X and baby boomers each made up one-quarter of participants. Respondents had to hold at least one qualifying investment; people whose only investment was a 401(k) were excluded. That screening means the results describe existing investors who took the poll, not all Gen Z adults. The 52% figure captures whether respondents redirected money at least once, but does not give a dollar total. The poll also does not show whether those bets won or lost.

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