Meta and OpenAI’s AI agents target different customer bases

Meta's free Muse agent chases consumers while OpenAI's Dots courts paying enterprises, but the two strategies may not stay separate for long The race to build AI that does things for you, not just talks to you, now has two very different front-runners. Meta and OpenAI have each released an AI agent, and they are aiming at almost opposite ends of the market. Meta’s Muse is free and built for the masses. OpenAI’s Dots is paid and built for the office. According to Bloomberg, the two approaches are likely to become similar over time. Meta moved first.

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