FIFA Collect uses blockchain to curb World Cup ticket scalping

FIFA's collectibles platform uses Avalanche-based tokens to verify authenticity and track ownership ahead of the 2026 World Cup FIFA wants fans to trust their tickets again, and it is using a blockchain to do it. FIFA Collect, the governing body’s official digital collectibles platform, is pitching on-chain records as a way to verify ticket authenticity, track who owns what, and smooth out the buying process for sports fans. The timing matters: the 2026 FIFA World Cup is approaching, and demand for seats at football’s biggest event is famously intense. FIFA Collect now runs on its own custom Layer-1 network, called the FIFA Blockchain. It is built with Avalanche technology and is EVM-compatible. The platform’s core products are two types of tradable digital collectibles.

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