Stablecoins Are Quietly Becoming Business Infrastructure, NOWPayments Data Shows

SaaS and eCommerce increased their combined share from 48.26% to 55.54%, while Trading moved from 14.07% to 13.15%. The mistake is treating stablecoins primarily as a coin-and-network decision. For a digital business, they may need to support a much broader set of operating workflows, including billing, checkout, settlement, payouts, and reconciliation. New aggregated data from NOWPayments shows the industry mix shifting toward businesses that use payments as part of their day-to-day operations. Between January 16 and July 16, 2026, SaaS and web services accounted for 27.78% of classified partners. eCommerce Marketplaces followed at 27.76%.

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